Determined to stay young…
Living life out loud for a great many mature people is all about doing their very best to stay ‘forever young’.
Eating healthy, staying fit are all the rage among folks approaching retirement, as is use of cosmetic surgery, botox and medical hair transplants for men and women alike.
For many of us born between 1946 and 1964 (so-called Baby Boomers), we expect scientific advancements and genetic research to help us out and maybe enable a great life past 100. We aren’t afraid to find a pill cure for every health and fitness issue that challenges our mobility and ability to live life to the fullest, from Viagra to vitamin pills.
Regular exercise apparently is highly valuable. Research by the University of Florida showed that a well-designed program combining aerobic, strength, balance and flexibility exercises could make a difference in maintaining mobility functions.
The study’s findings revealed a common concern. When asked what they were most afraid of, most of the respondents didn’t put cancer or other age-related diseases on their list – top was loss of independence.
Now, if all I have to do to stay out of the nursing home is to stay as fit as possible by walking, running, swimming, then I am totally hooked!
So here’s a business idea for all you fit folks over 40 looking for something new to do. Why not start offering fitness or wellness programs targeted at older adults? Today’s population of older adults is so large, I am sure anyone serving the health and well-being needs of the older adult will do extremely well.
So on with the trainers and out on that track, boys and girls. Shake that lethargy off and get with the action…
Rock on, Wanobians. Live long, live well, play a lot.
Dave
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